For B2B SaaS founders at $500K–$1M ARR
Your first growth engine.
Running in two weeks.
pipeline generated for founder-led startups
- Your growth partner
You don't have a GTM team and you don't need one yet.
"We apply the same growth frameworks used by Google to help B2B startups generate predictable revenue."
- Steve Armenti
- Founder of twelfth agency
You've closed your first 10, 20, maybe 50 customers through your own outreach and your own network. You know your product works. You know who buys it. The problem isn't fit. It's bandwidth.
Every week you close another deal by hand. Every week you think "I should post on LinkedIn." Every week you don't. Your pipeline is entirely dependent on how many hours you personally worked. Launchpad, by twelfth agency, is the machine we run so you don't have to.
- weeks from contract to meetings
- channels working to generate leads
- ICP-fit leads included in your targeting
This is your new growth system
We build you a priority audience from intent signals, then run three coordinated channels — LinkedIn content, LinkedIn outbound, and email to generate warm replies and meetings.

- What we deliver
What's included for $2,950/month
Three live channels, 1,500 enriched contacts, 3 LinkedIn posts, two outbound sequences, warmed email infrastructure, and a dedicated growth manager. Every month.

We design your offer

We build your list

We write LinkedIn content

We run LinkedIn outbound

We build email outbound

We tell you what’s working
- A team of senior operators
Built by the team behind $2B+ in B2B pipeline.
Steve Armenti led demand generation at Google Cloud, Workspace, Chrome, and Android. He built the programs that generated $2B+ in pipeline for those businesses.
Launchpad is the productized version of that methodology — same frameworks, same operators, calibrated for founders.
Based on Google's demand gen principles
Our team has built the revenue systems for enterprise scale and now distilled those frameworks for startups and founders.
24+ revenue systems built for founders
We've applied our growth frameworks across every stage and company size. We did the testing so you don't have to.
Productized frameworks, ready to scale
Every company has different ICP, buying committees, and deal complexity. We apply frameworks customized to your stage and maturity, not copy-paste tactics.
testimonials
- Our customers
What our clients say
One of the best marketers out there!
“The quality of strategy and dedicated attention we receive is above and beyond. twelfth's modern approach to marketing is completely unique to our needs and quickly unlocked new growth for our business"
True growth expertise
"As a B2B business owner, finding the right GTM support is extremely difficult. Fortunately, Steve and twelfth are on the cutting edge of GTM, AI, and growth. twelfth consistently delivers high-quality demand generation strategy and tactics.”
Go-to growth partner
"twelfth's approach to growth is unlike any other partner we've worked with. The strategic approach to data, segmentation, and the multi-threaded campaign sequences are truly unique."
Growth + Clay 🔥
"twelfth's Launchpad program deploys a unique use of Clay for target account lists, contact identification, and intent data to drive growth for founders. Highly recommend.
One call. 20 minutes. No deck, no sales.
If Launchpad is a fit for your stage, we’ll tell you on the call.
If it’s not, we’ll tell you that too — and point you somewhere better.
What our clients say
"twelfth's unique use of Clay for ABM target account lists, contact identification, and intent data is awesome. Highly recommend."
"The quality of strategy and dedicated attention we receive is above and beyond. twelfth's modern approach to marketing is completely unique to our needs and quickly unlocked new growth for our business."
"twelfth's modern approach to ABM uncovered several new opportunities for us that will improve our demand gen engine and overall alignment with sales"
"twelfth is a strategic thought partner for us on all things ABM. Steve is well above the typical points of view on the future of ABM and his insights are changing how we approach GTM”
